Meet the founder

There’s a particular kind of tiredness that sleep doesn’t fix. Most people who find their way to Wild Wellness know exactly what that feels like. There are many routes back to yourself, I just happen to have found mine in cold water, wild landscapes, under open skies and in the kind of natural quiet that actually works.

I hold an MSc in Sport, Physical Activity and Mental Health, with research focused on how landscape shapes resilience, clarity and emotional regulation - work that contributed to the published book Leisure Activities in the Outdoors. I am a qualified wellbeing coach, hold formal open water coaching credentials and breathwork and meditation certification, and bring to every session a depth of knowledge that is both academic and embodied.

Before Wild Wellness, I spent years in marketing, communications and branding. Before that, I trained as a photojournalist. That eye for light, for atmosphere, for the moment something shifts in a person never left me. It shapes the way I design a session, the way I read a group, the way I hold space.

Burnout, when it came, was not sudden. It was a slow erosion. Energy, quietly leaving. The distance between who I was and how I was living, quietly widening. I stepped away from corporate life and returned to the things that had always steadied me - walking, water, breath, cold air, open skies.

I have spent much of my life in water. Competitive swimming as a child. Open lakes as an adult. Winter immersion, year-round. Water, I’ve come to understand, is an extraordinary teacher. It asks nothing of you. It holds no expectations. It simply holds you and in that, reminds you what stillness is actually capable of.

Wild Wellness was built from that understanding. It is not a programme. It is not a promise. It is a carefully considered space for coaching, open water swimming, sauna, breathwork and meditation - where people come to reconnect with something they didn’t realise they’d lost.

I don’t stand in front of my clients. I stand (often I swim) beside them.

If this resonates, I’d love to meet you beside the lake.

Natasha